PRIVACY POLICY

Last Updated: 28th July 2026

INTRODUCTION

This Privacy Policy explains how Enigma Of The Mind ("we," "us," "our," or "Company") collects, uses, stores, and protects your personal information when you:

  • Visit our website at www.enigmaofthemind.com

  • Use our applications, including "How To Read Minds and Influence People" and other magic applications we develop

We are committed to protecting your privacy and operating transparently about how we handle your data.

Data Controller: Enigma Of The Mind is the Data Controller responsible for your personal data under the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

1. INFORMATION WE COLLECT

We practice minimal data collection to respect your privacy. We collect only what is necessary to provide our service:

Data We Collect:

  • Email Address: Collected when you register an account, log in, create a profile, or contact our support team

  • App Session Data: Temporary login session information required for authentication (cleared when you log out)

What We DO NOT Collect or Track:

We explicitly do not collect or use:

  • No Analytics or Tracking: We do not use Google Analytics, Mixpanel, Amplitude, or any third-party tracking tools

  • No Behavioral Tracking: We do not track clicks, page views, feature usage, or user behavior

  • No Advertising Cookies: We do not use advertising networks or marketing pixels

  • No Names, Age, or Demographic Data: We do not ask for your first name, last name, age, gender, or location

  • No Payment Card Data: We do not collect, process, store, or handle credit card numbers, bank details, or other financial information. All payments are processed securely off-site

  • No Social Media Integration: We do not embed social media login buttons, plugins, or tracking pixels

  • No Device Identifiers: We do not collect device IDs, advertising IDs, or hardware identifiers

  • No Biometric Data: We do not collect fingerprints, facial recognition, or other biometric information

2. HOW WE USE YOUR EMAIL ADDRESS

Under UK GDPR, we must have a lawful basis to process your personal data. Here's how we use your email address:

Purpose Lawful Basis Your Control
Account Creation & App Access - To create your account, authenticate your login, and provide access to our applications and content Contract: Processing is necessary to fulfill our service agreement with you Mandatory to use the service
Customer Support & Technical Issues - To respond to your support requests, troubleshoot problems, or resolve disputes Legitimate Interests: Necessary to manage our business efficiently and support our users Contact us at support@enigmaofthemind.com
Security & Account Protection - To investigate unauthorized access, prevent fraud, or protect our service Legal Obligation & Legitimate Interests: Required to comply with law and protect our platform N/A
Product Updates & App Notifications - To notify you of important updates, bug fixes, or new features (non-promotional) Legitimate Interests: Necessary to keep you informed about service changes Manage in app settings or contact us
Marketing & Promotional Emails - To send newsletters, announcements about new magic products, or special offers Consent: You have explicitly opted in to receive these emails Unsubscribe link in every email or contact us

Your Control Over Marketing:
You can opt out of promotional emails at any time by:

  • Clicking the "Unsubscribe" link at the bottom of any marketing email

  • Updating your email preferences in your account settings

  • Emailing support@enigmaofthemind.com with "UNSUBSCRIBE" in the subject line

We will honor your request within 5 business days.

3. COOKIES, LOCAL STORAGE & SESSION DATA

What We Use:

Our website and applications use only strictly necessary session storage:

  • Session Cookies: Temporary cookies that keep you logged in during your visit. These are automatically deleted when you close your browser or log out

  • Local Storage (App Only): Minimal preference data stored locally on your device (e.g., app theme, language preference). This data stays on your device and is not transmitted to our servers

What We DO NOT Use:

  • No Analytical Cookies: We do not use cookies to track your behavior, measure engagement, or understand usage patterns

  • No Advertising Cookies: We do not use cookies for targeted advertising or retargeting

  • No Third-Party Cookies: We do not allow third-party companies to set cookies on our site or app

4. DATA SHARING & SERVICE PROVIDERS

We Do NOT Sell Your Data

We do not sell, rent, trade, or share your email address with third parties for marketing, research, or any other purpose.

We DO Share Data With Service Providers

We share your email address only with trusted Data Processors who help us operate our business. These include:

Service Type Purpose Provider Examples Web & App Hosting To store and serve your account data and our applications Cloud hosting providers (details available on request) Email Delivery To send transactional emails (account confirmations, password resets, support replies) Transactional email services (e.g., SendGrid, Resend, or similar) Customer Support To manage and respond to your support tickets Help desk platforms (details available on request)

Contractual Protection: All service providers are contractually bound to:

  • Process your data only according to our instructions

  • Maintain the same level of security and confidentiality as we do

  • Not use your data for their own purposes

  • Comply with UK GDPR and data protection laws

You can request a full list of our service providers at support@enigmaofthemind.com.

5. INTERNATIONAL DATA TRANSFERS

Some of our service providers may be located outside the UK or European Economic Area (EEA). When this occurs, we ensure appropriate safeguards are in place:

  • UK International Data Transfer Agreements (IDTAs) - We use UK-approved transfer mechanisms

  • Standard Contractual Clauses (SCCs) - Contractual protections recognized by the ICO

  • Adequacy Decisions - We only use providers in countries approved by the UK as having adequate data protection

Your data is protected to UK legal standards regardless of where it is processed.

6. DATA SECURITY

We implement appropriate technical and organizational measures to protect your email address against:

  • Unauthorized access

  • Loss or accidental deletion

  • Alteration or disclosure

  • Unlawful processing

Security measures include:

  • Encrypted data transmission (HTTPS/TLS)

  • Restricted access to authorized personnel only

  • Regular security audits and updates

  • Secure password storage (hashed and salted)

Note: While we take security seriously, no system is 100% secure. We encourage you to use a strong, unique password and protect your account credentials.

7. DATA RETENTION

We retain your email address for as long as:

  • Your account remains active, OR

  • We need it to provide you with service and support

Account Deletion:

You can request to delete your account at any time by emailing support@enigmaofthemind.com. Upon deletion:

  • Your email address will be removed from our active databases within 30 days

  • Your app content and purchase history may be retained in anonymized form for business records (as required by law)

  • Any backups containing your data will be purged in accordance with our retention schedule

8. YOUR RIGHTS UNDER UK GDPR

As a UK resident, you have statutory rights regarding your personal data. You can exercise these rights at any time by emailing support@enigmaofthemind.com with clear details of your request.

Your Rights:

Right What This Means How to Exercise Right to Access Request a copy of all personal data we hold about you Email us with "DATA ACCESS REQUEST" in the subject line Right to Rectification Request correction of inaccurate or incomplete information Tell us the error; we'll correct it within 10 days Right to Erasure ("Right to be Forgotten") Request deletion of your personal data (with some exceptions) Email us with "DELETION REQUEST" in the subject line Right to Restrict Processing Request that we limit how we use your data Email us with "RESTRICT PROCESSING" in the subject line Right to Data Portability Receive your data in a structured, portable format Email us with "DATA PORTABILITY REQUEST" in the subject line Right to Object Object to processing based on legitimate interests or direct marketing Click "Unsubscribe" in emails or contact us Right to Withdraw Consent Withdraw consent you've given for marketing or other processing Email us or use in-app preference settings

Our Response Time: We will respond to all valid requests within one calendar month. If your request is complex, we may extend this to two months (with notification).

9. CHILDREN'S PRIVACY

Our website and applications are not intended for children under 18. We do not knowingly collect personal information from children under 18. If we become aware that we have collected data from a minor, we will delete it immediately.

For users under 18, parental consent or involvement may be required depending on the context of use.

10. RIGHT TO COMPLAIN TO THE ICO

If you have concerns about how we handle your data or believe we have breached UK GDPR, you can:

1. Contact us first (we'll do our best to resolve it)
Email: support@enigmaofthemind.com

2. Lodge a complaint with the UK regulator:

Information Commissioner's Office (ICO)

  • Website: https://ico.org.uk

  • Address: Wycliffe House, Water Lane, Wilmslow, Cheshire SK9 5AF, United Kingdom

  • Helpline: 0303 123 1113 (Monday to Friday, 9am to 5pm GMT)

You have the right to lodge a complaint with the ICO at any time, even if you haven't contacted us first. However, we recommend trying to resolve matters with us before escalating to the regulator.

11. THIRD-PARTY WEBSITES & LINKS

Our website and applications may contain links to third-party websites. This Privacy Policy applies only to www.enigmaofthemind.com and our applications. We are not responsible for the privacy practices of linked websites.

Before providing personal information to any third-party site, please review their privacy policy.

12. UPDATES TO THIS POLICY

We may update this Privacy Policy to reflect:

  • Changes in how we collect or use data

  • New legal or regulatory requirements

  • Improvements to our privacy practices

How we'll notify you:

  • Significant changes will be posted prominently on our website

  • For major changes, we'll notify you via email or in-app notification

  • The "Last Updated" date at the top will always reflect the most recent version

Your continued use of our site or app after updates means you accept the updated policy.

13. CONTACT US

For questions, requests, or concerns about this Privacy Policy or your personal data, please contact:

Enigma Of The Mind
Email: support@enigmaofthemind.com
Website: www.enigmaofthemind.com

Data Subject Requests: Please allow 1-2 business days for an initial response to data subject access requests.

14. ADDITIONAL INFORMATION

Payment Processing

We do not collect or store payment card information. All payments are processed securely through our payment partner. Please review your payment partner's privacy policy for details on how they handle transaction data.

California & Other US Residents

If you are a California resident, you may have additional rights under the California Consumer Privacy Act (CCPA). For questions about these rights, contact us at support@enigmaofthemind.com.

If you are located outside the UK, this policy prioritizes UK GDPR compliance but we aim to respect applicable privacy laws in your jurisdiction.

End of Privacy Policy